Miller Brews Sam Adams?!

Well that explains a few things!!

I just learned that Miller has been contract brewing Sam Adams for Boston Beer Co. for a while I guess, and it is apparently going to keep on going.

I distinctly remember drinking a Sam Adams earlier this year for the first time in a while, and feeling like it somehow lacked a bit of what I remember in Sam Adams. Notably, it was somehow more harsh in the hops department then what I had remembered. I figured it was just because I was now used to American IPAs, made with citrusy American hops, and Sam Adams is famously brewed with European Noble Hops.

But maybe, just maybe, it is something about the process at Miller that makes beer worse, no matter what the recipe. OK that was mean. But still they could ferment the stuff differently or something such that the beer is a little less smooth and rounded than it used to be. Especially since all the other Miller brands don't really need to be fermented in such a way as to mellow a hops edge.

But of course, above all, I still love the way that Sam Adams has introduced millions of consumers to higher quality beer. In fact, I am one of those whose first good beer was a Sam Adams. So as long as they continue to convert Bud Miller Coors drinkers into craft beer drinkers, let them brew wherever they want.

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